Generally speaking, most people tend to talk more than they listen and they like to talk about themselves. If you’re listening and then you ask good follow-up questions based on the information you just heard, you are already more likely to stand out in the other person’s mind.
Focused Attention is important, as well as asking the “right” questions. Focusing on them, as opposed to yourself or your awesome product (as most salespeople do) makes you memorable in the most positive way. Again, GIVING IS IMPORTANT, for by providing valuable information they might not have had before is the biggest factor when creating a solid business contact.
In other words, if you leave a networking event with a clear plan of how you can help others and you did not discuss your products or services…you have done well!
But there is another important element that can separate you from all others…THE LOST ART OF FOLLOWING UP. Most people drop the ball here, but this is the most crucial step. How you respond sets the tone for who you are and how others remember you. Send each person an individual message, be it a phone call, email or note card.
Best methods for following up:
- Handwritten Notes – Ideal and certainly states your desire to invest the time in fostering a relationship. Should always be your first choice for your highest priority contacts. Utilize email and phone as viable secondary options.
- Voicemail – When you need to communicate your energy and attitude. Smile and be in a good mood, as your voice will reflect your state of mind.
- Email – Good for a quick note or when time is of the essence. Craft a clear and attention getting subject line to get thru the clutter. Email works well in conjunction with a voicemail or handwritten note to let someone know you will contact them.
What success stories can you attribute to your ability to follow up with contacts or clients?
Hugs and Peace to Kim Althage, St. Louis Professional Network Team
Need a system to stay in contact with your contacts and customers? Go to www.sendoutcards.com/loryfabian. You can create one card as a campaign and re-use THE SAME CARD over and over again for every new person you meet, to thank a customer or to show appreciation. Each card can be personalized or used as a standard company correspondence response card. Questions? Email me at loryfabian@sbcglobal.net
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Thanks Kelli…The More you Give and share, the more you Receive. Giver’s Gain philosophy!